SEARCH ENGINE MARKETING TARGETED ADVERTISING
ON GOOGLE AND SOCIAL MEDIA
Search Engine Marketing (SEM) uses digital ads to attract customers to your website. SEM permits you to target your marketing efforts. Unlike TV, radio, or print, targeted digital advertising spends money solely on people living in your area with an active interest in your services. SEM done right increases your website traffic, improves your conversion rate, and lowers your cost per lead.
THE BENEFITS OF SEARCH ENGINE MARKETING
- Far more targeted than traditional marketing (TV, radio, print)
- Market to local consumers with an active interest in your services
- Generate traffic to your website
- Increase contacts and conversions
- Lower Cost-Per-Lead
WHY CHOSE MEDSTAR MEDIA AS YOUR DIGITAL MARKETING AGENCY?
Our Search Engine Marketing (SEM) uses proven strategies to connect your practice with local people who are most likely to buy your services. We set up your campaign with Google and social media platforms and optimize your SEM with proven marketing strategies, high-quality ads, and custom graphics.
MedStar Media offers two packages for Search Engine Marketing. The first is our SEM launch package. This package sets up your digital campaigns on various platforms and customizes ads. The second package is our Monthly Digital Marketing Management. This service helps you optimize your ad campaigns on a monthly basis.
SEM LAUNCH PACKAGE
Our launch package sets up your digital marketing campaign using Google, Facebook, and/or Instagram ads. The ads are optimized with proven metrics and professionally written copy.
THE SEM LAUNCH PACKAGE INCLUDES:
- Google Adwords account set up
- Creation of digital pay per click (PPC) campaigns
- Campaigns on Google, Facebook, and/or Instagram
- Creation of ad groups and ad copy
- Customized images and media
- Research of keywords and local industry trends
- Set up of Google Analytics account
- Optimization of Google Analytics with sales funnels and goals
- Set up of Google Tag Manager
MONTHLY DIGITAL MARKETING MANAGEMENT
Our monthly management package offers continual monitoring and customization of your digital marketing campaigns on Google Ads, Facebook, and Instagram. Our experienced marketing strategists manage your campaigns to optimize your investment and ensure you generate high quality leads.
THE MONTHLY DIGITAL MARKETING MANAGEMENT PACKAGE INCLUDES:
- Management of marketing campaigns on Google Adwords + social media
- Continual optimization of marketing campaigns
- Opt-in technology (to increase conversions.)
- Call tracking & reporting
- Budget monitoring and bid adjustments to gain better ROI
- Customized keyword selection and audience targeting
- Call tracking and monitoring